Note that it begins with an historic understanding of the term "analytic philosophy," one that rightly stresses a certain kind of method or approach. Then, as this conception crashes, the use changes. "Analytic philosophy," we are told, becomes an eclectic and pluralistic thing. You know, a big tent. Yet, one can't help but note that the sense of the term has just shifted. What once was a description of a method or approach has now become a description of a social club. Analytic philosophy has become whatever the philosophers who call themselves by this moniker are doing now. "Analytic philosophy" is no different in this sense than, say, "The Hell's Angels" -- for whatever has become the practices of the Angels is what the Angels stand for. But Wittgensteinians know better. For the very same thing that the article asserts could be said in another way: Analytic philosophy became discredited because of the emergence (and superiority) of post-analytic thought. In a manner of speaking, once the club understood Wittgenstein -- which many members, I assume, still don't -- the club learnt that it could no longer go on doing "analytic philosophy." The only difference between this proposition and the other is that this one doesn't change the sense of the term midstream. It doesn't, in a manner of speaking, make for a good company statement.
... a follow up. If you read the Wikipedia entry on Bertrand Russell, it says that he was "one of the founders of analytic philosophy" (along with Frege):
However, once you click on the term "analytic philosophy," you are told of two popular senses: the one before the approach was defeated in intellectual combat, and the one that came about afterward:
http://en.wikipedia.org/wiki/Analytic_philosophy And so, what is it that Bertrand Russell really helped father? Was his creature the first child or second? Quite obviously, Russell wasn't even a co-inventor of setting forth clear arguments, which means that "analytic philosophy" in the mushy sense is simply the rather non-analytic way of speaking that was left over after the original idea was discredited. And so, you are left with a shell game. Bertrand Russell is the great father of analytic philosophy, and, instead of that being a defeated movement, we just pass out candy and turn the whole thing into a brand name. Some are now "analytics" the way others are the Patriots or the Broncos. Another way of saying it: Bertrand Russell is like any father: he merely fathered what he did.
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