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"Over the last two months, Trump boasted at length about his decision to self-fund: “I’m using my own money. I’m not using the lobbyists. I’m not using donors. I don’t care. I’m really rich,” he said during his rambling, off-script presidential speech in June.
Despite the bluster, Trump was quietly fundraising at the same time. His homepage included a prominent “donate” option when it launched, and Politico reports he attended a super PAC fundraiser in July. In early August, he began sending out fundraising requests to conservative mailing lists. In one email to the Daily Caller’s mailing list that was obtained by msnbc, he asked for donations to “prove” that he had grassroots support, vowing to match all donations. “I am very rich and I created something very special,” he wrote. “Stand with me today and send a powerful message to the establishment by supporting my campaign.”
BuzzFeed reports that two other mailing lists received similar requests."